Assignment Description

We are looking for a Senior Digital Marketeer to support enterprise customers across industries and digital channels in improving results within digital marketing, customer experience and commerce.

You will lead client workshops and consulting engagements focused on growth and performance marketing, funnel optimisation, campaign and journey improvements, customer acquisition, conversion and revenue growth. The role also includes advising on personalisation through marketing analytics, data strategy, customer journey improvements and content supply chain approaches.

You will turn business needs into practical outcomes by improving ways of working, increasing operational efficiency and supporting innovation. You will also use business-level knowledge of digital experience products within marketing, commerce and experience management, while collaborating with delivery, solution and services sales teams to support business outcomes and identify consulting and professional services opportunities in existing and new client accounts.

Required Qualifications

• Advisory consulting expertise in growth and performance marketing.
• Practical and in-depth expertise in data analysis and data strategy.
• Fifteen to nineteen years of professional experience in client-facing consulting roles.
• Knowledge of personalisation and content supply chain within business-to-consumer content marketing.
• Excellent communication and presentation skills.
• Consulting expertise in customer experience, including design thinking customer experience workshops, persona definition, customer journey mapping and funnel optimisation.
• Experience covering campaign performance, segmentation, planning, workflows, A/B testing, analytics and journey improvements.
• Ability to identify insights and support clients in driving digital adoption.
• Experience must include work aimed at improving marketing, customer experience and commerce.
• Experience covering content planning, asset management, scaling, tagging, journey design, execution and analysis.